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United Kingdom, Republic of Ireland, 20 May 2013 – Canon Europe today announces its exciting new through-the-line campaign using the creative theme ‘Power to your next step’. The campaign, the first from Canon to encompass all consumer and pro product categories, reflects Canon’s strategic commitment to becoming a lifetime imaging partner, coupled with the goal of empowering, educating and inspiring consumers to take their ‘next step’ in imaging. Running across EMEA throughout the summer and beyond, the campaign goes live in the UK today, with the TV ad airing 213 times on UK television today, 20 May 2013. The commercial will also be shown on video on demand services including 4OD, ITV Player and Sky On Demand.
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