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New Canon research reveals the Swedes are the most emotional football fans in Europe

LONDON, May 19 2008 – As UEFA EURO 2008™ approaches, Europe’s traditional footballing nations are the favourites once again. But, if the most emotional fans were the deciding factor in who wins the tournament, the results of new independent research commissioned by Canon Europe, reveals that it wouldn’t be Germany, Italy or France lifting the trophy on June 29 – the honour would fall instead to outsiders Sweden.

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