Football unites people of all ages, backgrounds and cultures and as such, the international football arena offers a dynamic and exciting way for us to share our expertise and promote our business. This is certainly the case in our relationship with the UEFA Champions League, where we enjoy official supplier status. With our support and access to our business and professional equipment, UEFA continue to deliver the prestigious events they are renowned for.
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Canon technology forms the backbone of operations during UEFA Champions League matches. We lend our support with a range of copiers, fax machines, printers, scanners, multifunctional devices and digital still cameras, providing essential communication
tools for the UEFA organisation and the world’s press.
In return, TV advertising during live match coverage, corporate advertising in stadiums and inclusion in official UEFA programmes, along with many other promotional opportunities, enable us to create greater awareness of our brand and technologies.
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