Canon, a leader in photographic and imaging technology, launches the next generation Canon EOS 300V. Canon is launching the EOS 300V to build on the success of its predecessor and to become the benchmark for auto focus (AF) SLR cameras.

The EOS 300V is the successor to Canon's number one best seller AF SLR, the EOS 300. Combining a bold and innovative design with new and improved features, the EOS 300V is set to follow in its footsteps.

The Canon EOS 300V heralds a new look for Canon SLR cameras with a smaller body and a stylish new low-contrast, two-tone metallic finish which does not compromise looks for performance.

Mark Robinson, Marketing Manager, Canon Consumer Imaging says, "The EOS 300V is evidence that we continue to invest heavily in the analogue market. In today's competitive SLR market, it is imperative that we continue to offer consumers not only exceptional SLR products but also an extensive range of EF lenses and accessories to provide users with the highest quality results."

Technology

A new microcomputer and improved AF algorithm and AF sequence means that the EOS 300V now offers users the fastest AF speed in its class. This allows the EOS 300V's improved predictive AF focusing to be on a par with that of higher end models in the Canon range.

The EOS 300V's newly developed AF point superimposed (SI) display enables users to see when focus has been achieved or when the AF point has been selected. Whilst the easy viewing LCD panel is now 2.8 times larger and allows users to observe a selection of shooting data including three new additions: Shooting mode, Film Advance mode, and the Date and Time on Quartz Data Model. The LCD panel can also be illuminated for easy viewing.

Also new to this model is an added Programmed Image Control function of "Flash off" mode to disable the flash or external speedlites for places where flash photography is not permitted or inappropriate. Other extra features include a metal lens mount and improved battery life.

A new coreless motor and an improved mirror-locking system allow the EOS 300V to reach an improved film advance speed of 2.5 frames per second. The new film advanced mode button allows users to set one of three film advance modes: single frame shooting, continuous shooting and self-timer control in the Creative Zone mode.

The grip of the EOS 300V has also been redesigned for optimum comfort and the Command dial on the right shoulder of the camera now enables one-hand operation for added functionality.

Other features include the seven AF point CMOS sensor, which enables the camera to focus on off centre subjects and the 35-Zone metering which takes readings from 35 different zones of the frame and compares the results with built-in pre-defined patterns. In conjunction with the focusing points the camera detects difficult lighting situations and adjusts the exposure accordingly. The EOS 300V also has a built in retractable E-TTL autoflash, which is linked to the multiple focusing point, and when the flash pops up the red eye reduction mode is activated.

Accessories

The EOS 300V comes equipped with a new collection of accessories such as: Battery Pack BP-220 (dedicated to EOS 300V), Semi-hard Case EH 15-L, Eye Cup EF and Rubber Frame EF.

EOS 300V Kits

The following new lenses have also been launched simultaneously to allow users to gain optimum results:

EF 28-90mm f/4-5.6 II and EF 28-90mm f/4-5.6 II USM
EF 28-105mm f/4-5.6 and EF 28-105mm f/4-5.6 USM
EF 90-300mm f/4.5-5.6 and EF 90-300mm f/4.5-5.6 USM

The EOS 300V is available in a range of single and twin kits. The single kit consists of the EOS 300V body and is available with one of the following new lenses: EF 28-90mm f/4-5.6 II, EF 28-90mm f/4-5.6 II USM or the EF 28-105mm f/4-5.6 USM. The single kit comes with a wide strap, body cap RF3, eyecup EB, and 2xCR-2 lithium batteries.

The EOS 300V twin kit offers users the same choice as the single kits but also features the addition of either the EF75-300mm f/4.0-5.6 III or the EF75-300mm f/4.0-5.6 USM III. The twin kit comes with camera bag, two rolls of film, a wide strap, body cap RF3, eyecup EB, and 2xCR-2 lithium batteries.

A date model is also available for users who wish to have the option of adding dates on the prints, as well as wireless remote control functions.

The EOS 300V is available from October 1st. RRP's (inc. VAT):

EOS 300V Body Only £259.99
EOS 300V Quartz Data model  £289.99
EOS 300V and EF28-105 /4-5.6 USM  £369.99
EOS 300V and EF28-90 f/4-5.6 II USM  £319.99
EOS 300V and EF28-90 f/4-5.6 II £299.99
EOS 300V and EF28-105 f/4-5.6 USM and EF75-300 USM £469.99
EOS 300V and EF28-90 f/4-5.6 II USM and EF75-300 USM £419.99
EOS 300V and EF28-90 f/4-5.6 II and EF75-300  £379.99

Can't find what you are looking for?  Why not visit our News Archive to search our news database for a specific item.

News