On Wednesday, 24th September 2008 over 300 people gathered at the BFI IMAX in London for Canon’s exclusive lecture to support WWF. ‘Freeze Frame’... Living on Thin Ice was organised to raise awareness of the plight of the polar bear and the impact climate change is having on its fragile habitat. The stars of the evening were undoubtedly the polar bears themselves, which were brought to life on the giant screen by Doug Allan and Sue Flood – specialist polar region wildlife filmmakers and photographers and contributors to The BBC Blue Planet and Planet Earth Series.
Sue and Doug took the audience on a journey through a typical year in the life of a polar bear and other arctic inhabitants, and some of the new challenges they are presented with because of the impact climate change is having on their environment. The exclusive lecture enabled guests to witness raw, up-close and personal videos and images which showed a fun but also very serious side to life in the Arctic. WWF's Emily Lewis-Brown gave an impassioned speech on how our actions are affecting the natural habitat of some of the world’s most beautiful animals and the importance of acting now to stop the damage that is being done to the High Arctic. Emily described how loss of sea ice is accelerating global warming and how this can accelerate climate change and its impacts world wide.
The event was created by Canon to mark its 10-year anniversary as Conservation Partner to WWF, and promote its Pan-European support of the Polar Bear Tracker website. Proceeds raised on the night through sales of tickets and merchandise, including signed images, were donated to WWF to further support their climate change work.
Commenting the day after the lecture, Tim Nichols, a reporter from Green Futures Magazine said: “What a great exhibit you all brought together last night. I think it is key for raising awareness to use images to help people truly understand the gravity of the situation.”
Click here for more information about Sue and Doug's experiences in the Arctic and to view some of their amazing images