ARTICLE

Winning New Business: The Holy Grail

Identifying new customers and supporting existing ones

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Actively promote potential new services to customers

Winning new business to support future growth

Please download this guide, linked to this article which has been prepared for you by Jo Lloyd, a leading independent business and training consultant, as part of series of self-help documents designed to help you with business development.

In this guide Jo will guide you through some simple tips in not only attracting new customers but supporting your existing customers. The focus of this guide is to look at growing your business in a sustainable way.

When approaching potential new customers taking time to strategize and target accordingly can boost your potential for success. Understanding how your services can benefit a potential customer is invaluable.

The relationships with your existing customers are not something to be overlooked when planning for business growth. Could there be services you offer of which some of your customers are unaware? Understanding the mutual benefit of a partnership can ensure you are both successful.

Jo is a founding mentor within the Canon Ascent Programme, with an excellent reputation established over many years, helping Canon customers across EMEA to define and achieve their business development ambitions.

Jo Lloyd (Mentor) Managing Director, Cotmandene Training and Development Ltd

Providing Invaluable experience in sales and management and behavioural training within the print industry.

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Jo Lloyd

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