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Cavelti looks beyond print with Canon

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Cavelti, a family-run Swiss business, has been in the print industry for the last 135 years. Key to the company’s success has been its ability to embrace technological changes and take the necessary steps to diversify its service offering to meet, and exceed, its customers’ expectations.

Results

Reduced digital printing costs by 30%

Reduced digital printing costs by 30%

Faster, more professional communications service

Faster, more professional communications service

Increase in direct mail volumes

Increase in direct mail volumes

Expansion into cross-media services

Expansion into cross-media services

Cavelti-objective

Objective

To find a partner to support the development of digital print division and explore opportunities in new media.

Challenges

• Costly and insufficient digital printing infrastructure

• Lack of supplier support and encouragement to expand business

Approach

• Following an 18-month market consultation, Cavelti concluded that Canon was the best supplier to move forward with

• In addition to a tailored proposition of hardware and software solutions, the customer also received business support to explore new media markets