Canon is the Official Partner and Sponsor of the IAAF World Championships MOSCOW 2013 which reflects its long-term linkage with sport as well as shared goals of "contributing to the promotion and development of athletics worldwide and it values of universality and excellence." The event is part of a sponsorship programme through to 2016 that covers 15 IAAF World Athletics Series events.
Canon cameras, lenses, video cameras, copiers, multifunction devices, printers, scanners, facsimile machines and projectors are the official input and output products for the event. The relationship goes deeper with on-site media support, including a camera service centre to help the sports photographers reporting on the event.
More than 200 territories will be covering the games with an expected audience of more than five billion TV viewers. To keep up with all the excitement, check your local broadcasters.
If you are attending a sports event this summer, then make sure you read these simple hints and tips that will help you take better action photos.